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Gucci Memoria

Chiostri di San Simpliciano

Piazza Paolo VI, 6, Milano

20-26 April 2026· Brera

Schedule

Open now (Milan time)
  • Tue10:00 - 20:00ExhibitionBooking required
  • Today10:00 - 20:00ExhibitionBooking required
  • Thu10:00 - 20:00ExhibitionBooking required
  • Fri10:00 - 20:00ExhibitionBooking required
  • Sat10:00 - 20:00ExhibitionBooking required
  • Sun10:00 - 20:00ExhibitionBooking required
Curated by Demna, Gucci Memoria is a symbolic retelling of the House’s 105-year history. Reflecting its many facets and incarnations, it is presented in Milan’s storied Chiostri di San Simpliciano.   Book your slot starting April 10th on gucci.com.

Gallery

Brands

10 CORSO COMO · ARKET · AirClad, TEKA · CUPRA · Design Luce · Ditre Italia · HW-STYLE, Materviva, Pineapple, The Conscious District - Rethinking Design · Hermès · IKSEL, NOBILIS · Jil Sander · Loro Piana · Nautica Casarola · Nike · Pianca

Categories

ArchitectureArtConferences, workshopsExteriorsFashion and jewelsFood & beverageFurnitureInstallationsKitchenLightingProduct DesignSpecial materialsSustainabilityTechnologyTextiles

Itineraries

  • Brera Design District 2026
  • Fashion brands at Design Week 2026

Press

  • First look at Demna's Gucci Fuorisalone 2026 installation

    Wallpaper*

    Demna has reimagined Gucci's 105-year history as a series of tapestries, alongside a Flora-inspired garden and vending machines. At the Cloisters of San Simpliciano, 105 years of history are reinterpreted through a structure made of fragments and connections.
  • Gucci Memoria

    Dezeen Events Guide