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BEYOND MATTER BY ULTRAPRESENT STUDIO X MARELLA

Store Marella

Corso Vittorio Emanuele, II, Milano

20-26 April 2026· Duomo
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Schedule

Free access.

For Milan Design Week 2026, Marella transforms its flagship store on Corso Vittorio Emanuele II into an intersection between fashion, art and the creative process. From April 13th to May 18th 2026, the store windows will host an installation created by ULTRAPRESENT STUDIO in collaboration with artist Cosma Frascina, giving life to an original dialogue between the brand’s identity and material exploration. The project originates from a reflection on design, conceived not as a static result but as an ever-evolving process — a journey shaped by materials, choices and layers. Within this perspective, the encounter between Marella ’s universe and Frascina’s expressive language takes form, where structure and matter become narrative tools capable of conveying a sense of transformation. The protagonist of the window installation is a sculpture created by the artist Cosma Frascina for Marella : an interpretation of a flounced skirt from the Marella Monochrome SS26 collection, also featured in the Main Campaign shots. The artwork enhances the materiality and textures of the fabrics, transforming monochrome into a narrative element within the space. Surrounding the sculpture, textured panels and textile surfaces overlap in a dynamic layering that defines the display concept. A core element of the setup includes some items from the new collections by the Italian design brand Saba, previewed exclusively at the Marella store. Among these, the new Teatro Magico console stands out as a true stage backdrop: the softness of the fabric, reinterpreted in its base, is expressed through refined chromatic combinations that create a distinctive and sophisticated atmosphere. The two proposed shades, Cashmere and Havana, harmoniously dialogue with the color palette of the new Marella collections. Garments and artwork thus interact within a single narrative, where fashion and art merge into an immersive experience fully aligned with the brand’s contemporary vision. marella.com @marella_official https://www.ultrapresent.com/ @ultrapresent_studio https://www.cosmafrascina.com/ @cosmafrascina

Gallery

Brands

ARTECASA Showroom Hub: L’ingegneria della Relazione · Kohler · Materia 2.0 · Norah Design · QUAGLIOTTI · Yamaha Design Laboratory

Categories

ArchitectureArtBathroomFashion and jewelsFurnitureInstallationsLightingProduct DesignSpecial materialsSustainabilityTechnologyTextiles